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Showing posts with label Emanuel Ungaro. Show all posts
Showing posts with label Emanuel Ungaro. Show all posts

Lindsay Lohan's Designer Debut Is Not A Homerun

Posted by Media Mogul On 12:03 AM 0 comments

Last month we announced that Lindsay Lohan had been appointed Artistic Director to Emanuel Ungaro. However, the Hollywood actress' debut runway show at Paris Fashion Week was met with lots of criticism by fashion industry insiders. Check out the entire collection and its lukewarm reception after the jump.

"There was a veritable human maelstrom backstage after the latest runway show of Ungaro in Paris on Sunday, Oct. 4, as camera crews pushed and shoved and begged for an interview with the house’s new celebrity creative director Lindsay Lohan, making her debut as a designer.

Lohan took her bow, fighting back tears, hand in hand with her joint creative director Estrella Archs of Spain, pausing at the head of the catwalk as the crowd of some 250 photographers snapped the movie star, dressed in a skimpy one-shoulder white crepe cocktail dress.

“Fashion debuts are so much more fun than red carpet premieres,” said Lohan in her private backstage area, as she instructed her hair and makeup team to “quickly comb my hair. It looks disgusting.”

Though fashion critics, editors and stylists put celebrities on their magazine covers and pen features about their tastes, the industry has remained highly suspicious of their attempts to reinvent themselves as designers. So, the weight of expectations were against the new duo as the lights dimmed in the Carrousel du Louvre and the first looks in the Spring 2010 collection hit the pink trimmed white catwalk.

First of all the good news: Archs clearly knows how to cut a cocktail dress, and she and Lohan did get the color scheme right – deep purples, hot pinks and silvery whites. Plus, there was an easy-to-understand feeling to a lot of the looks, twisted and ruched cocktail dresses that had a movie star quotient and a French quality. And the choice of Art Deco heeled shoes all looked like potential hits.

“It’s about a woman being in love with herself," said Archs. "It's about being self-confident and feeling good about being beautiful,”

However, this collection never really soared. While it had enough of the house’s signatures, it felt more like a diffusion line than a major signature collection. Going young is one thing, but somewhat lacking in ambition is another. And, where the house was famed for its kaleidoscope of colors and tie-dyed fantasies, this was too retrained with its preference for scratchy, scrawled prints.

Moreover, too many of the styling tricks did not come off. Covering the chest with sequined hearts is one thing, but placing the same thing on a half dozen heads was naff. And on three occasions straps fell off shoulders, or breasts suddenly swung out from tuxedo jackets, which was a little unlucky, but did not look very professional.

However, since the departure of Giambattista Valli, the acclaimed first successor of founder Emanuel Ungaro, the house’s three intervening designers, Vincent Darre, Peter Dundas and Esteban Cortazar, all had less than stellar debuts. So, while not exactly a home run, Lohan and Archs did get the collection to first base, defying the odds."
(Source: Fashion Wire Daily)







"Her multi-year contract, the financial terms of which remain unknown, requires her to go to trunk shows and Ungaro events and "be where the activities of the brand are," Ungaro CEO Mounir Moufarrige told WWD. The paper reports:
Asked to describe her role in the creative process, Lohan said she “kind of oversees everything [Archs] does, while working with her. Different generations have different ideas.”
Moufarrige is famous for rash decisions, such as when he fired Karl Lagerfeld from ChloƩ and appointed Stella McCartney in his place. Anyway, he doesn't care that all of this sounds completely ridiculous. In fact, that was kind of the point:
“The fashion industry thrives on controversy anyway,” he said, waving a hand as if to dispel doubts. “Emanuel Ungaro himself was very controversial. He always felt women had to dress to seduce. His first perfume he called Diva. It’s not an act of desperation to get a real diva involved. I like controversy."


He figured he could either bring on a designer name as big as Tom Ford, which would cost him a ton of money, or bring on an unknown designer to do the actual work and a celebrity for the cache. Why wait months or years for a new designer to reinvigorate the label when you can hire a famous party girl that makes the whole world pay attention? Even if all anyone says is "WTF?," at least they're paying attention to Ungaro. Plus, how bad can Lohan be? As Moufarrige notes, her leggings with built-in knee pads do sell well. And she looks great in hats."
(Source: NY Post)

Well he (Moufarrige) sure did cover all his bases because our first reaction was "this sounds completely ridiculous" shortly followed by a "WTF?!" But we will give Lohan a fair chance to prove herself in her new post. It's definitely a more productive position than "famous party girl" as the NY Post put it. It seems that people associate the starlet more with partying, shopping, and Samantha Ronson than her actual talent these days so this is a good way for her to prove the naysayers wrong. In related news it was said that Esteban Cortazar, former head designer of Ungaro who resigned from his post over two months ago, would leave if they brought Lohan onboard.

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